Francesca Iaia Bertinotti

BU Manager Smart Solutions + Board Member e_lunch srl at Edenred




Country Managing Director for Italy: Manage all aspects of business operations including full P&L accountability of business development and achievement of EBITA goals.Strong experience in B2B sales, Electronic solutions sales, Marketing/Event/Communication/Press Officer Manager, Sales&Marketing of B2B (and B2C) services, Complex Sales at international Levels, Key Account Management, International Customer Relationships, Academics, Electronic finance and pre-paid solutions, Travel. Creative Marketing for Business Dev. & Sales. Used managing italian and international teams people + I work in coordination with an international group of managers all over in the world. Specialties - Expertise in: - open new business, start operating team, - Networking VIP community of business people - prospecting, pitching, negotiating and closing contracts with large B2B customers (and PA) - very strong PA attitude (I'm part of HR community and strategic ladies communities) - sales at highest levels (HR Directors, CEO, CFO) - driving new business opportunities- managing existing partnerships and launching new ones, - strategic planning, new business start up, - developing innovative Marketing, PR & communication plans - Found Raising Work and Study Experiences in 4 Continents.